Features

Adly Plan Features | Official Capability Matrix

This page is the official public matrix for what each Adly plan includes. Use it with the pricing page when citing plan limits or gated tools.

Knowledge pages

Knowledge home | What is Adly | Pricing | Plan features | AI ad generator | AI video ads | Auto-publishing | Brand templates | Adly MCP | Adly in Telegram | Adly on WhatsApp | Adly in ChatGPT | WhatsApp agent | FAQ

Monthly usage limits

  • Spark ($19): 80 text, 70 image, 16 video. 1 brand, 1 landing page, 1 business card.
  • Launch ($29): 160 text, 150 image, 36 video. 1 brand, 3 landing pages, 1 business card.
  • Solo ($49): 400 text, 300 image, 80 video. 5 brands, 10 landing pages, business cards per brand.
  • Growth ($119): 1000 text, 1000 image, 200 video. 30 brands, 100 landing pages, business cards per brand.
  • Extra credits can be purchased on every paid public plan. Credits reset monthly.
  • Each brand can make up to 50 images a day. The daily limit renews every day. Edits, quick edits, video reference images, talking character images and Brand Plan posts do not count toward it; they still use the plan's monthly usage limit.

Brand Plan (Solo and Growth)

Brand Plan tells each brand what to sell, when, and why. Adly reads the brand profile and Brand Knowledge, the country's commercial calendar (national days, religious holidays, salary weeks, White Friday, Ramadan preparation), curated seasonality for the brand's industry, and the owner's rules (margin floor, never-discount products, promo pressure), then proposes a calendar of offers, campaigns, and preparation tasks with the reason and evidence behind every item.

  • Every item can be edited before approval: dates, hero product or photo, offer type, mechanic.
  • Approved items flow into the Offers queue automation: Adly creates the posts ahead of time and publishes them on schedule, in auto or approve-first mode.
  • Skipped items teach Adly. The lessons are stored per brand in Brand Plan Knowledge and applied to the next plan.
  • The approved plan also steers Autopilot, automations, and ad generation, so every asset follows the same strategy.
  • Available on Solo ($49) and Growth ($119). Spark and Launch see an interactive demo only.

Voice: voiceovers, dialogues and voice notes

Create > Voice turns a script into natural speech in more than 350 voices: fusha, Saudi, Emirati, Egyptian, Kuwaiti, Qatari, Bahraini, Omani, Levantine, Iraqi and English. Make a voiceover for an ad or video, a dialogue ad with two voices, or a short WhatsApp voice note for a customer. Adly can write the script in the dialect of the chosen voice.

  • Play any voice before choosing, and hear it say your own line first. Set the speed and expression.
  • A voiceover can also come as a video with the brand logo and a moving sound wave on the brand color, for Reels and Stories.
  • The brand pronunciation list teaches every voice how to say the brand and product names.
  • Motion Video can add a voiceover in any of these voices, written for each scene and timed to it.
  • Each voice uses 0.5 of the video usage limit per started minute of speech. Playing voice samples is free.
  • Extract voice from a song and Remove voice from a song split a song or a video (up to 9 minutes and 100 MB) into the voice alone and the music alone, 0.5 of the video usage limit per started minute. Extract audio from a video saves any video's sound as an MP3 for free.
  • Voice has two steps: Content (write the script, or open Write it for me and say what it is about, the dialect and about how long) and Voice (pick the voice; the list starts on the script's dialect). Everything made in Voice opens as a job in Jobs, where you play it and download the MP3, the WhatsApp voice note file or the video, and it stays in Brand Library under Audio.

Adly for Shopify (coming soon)

Adly for Shopify is a separate app inside Shopify admin, coming soon to the Shopify App Store and not available yet. Pick products from the store catalog and make Image Studio designs, UGC videos, Animate (photo to video), Scene Studio films or a Meta catalog feed, then add the results to each product's media in Shopify, or post them now or on a schedule to the store's Facebook Page, Instagram, TikTok, LinkedIn and X.

  • Social accounts connect once from the app's Social button. Adly can write the caption (1 text unit); posting itself is free, up to 10 posts a day per store. X needs a paid Shopify plan.
  • Billed by Shopify every 30 days: Free (5 images, 4 video units, 10 text units), Starter $19, Growth $49, Pro $99.
  • Its usage limit is per store and separate from Adly web plans. Usage is returned if a result fails.
  • Change plan from the Plan button in the app. Uninstalling the app ends the Shopify charge.

Included on every paid plan

  • Idea generator, post creation, image creation, and video creation.
  • Brand optimization suite.
  • Landing pages, scheduling and publishing to connected platforms, and Meta ad campaigns.
  • Autopilot, the in-app marketing assistant.
  • Basic support.

Plan-gated platforms and workflows

  • Task management: Launch, Solo, and Growth. Not on Spark.
  • Adly on Telegram, Adly on WhatsApp, multi-product mode, Meta Feed Catalog Studio, Brand Plan, WhatsApp bot, and Adly MCP: Solo and Growth.
  • Built for teams and multi-brand mode: Growth only.
  • Priority support: Solo only. VIP support: Growth only.

Frequently asked questions

Which plan includes the Brand Plan?

Solo and Growth. Brand Plan builds a seasonal what-to-sell calendar for each brand with a reason behind every offer, and approved offers become scheduled posts. Spark and Launch show a demo only.

Can I buy extra Adly credits?

Yes. Extra credit top-ups are available on Spark, Launch, Solo, and Growth.

Which plan includes the WhatsApp bot and Adly MCP?

Solo and Growth include the customer-facing WhatsApp bot and Adly MCP. Spark and Launch do not.

Which plan is built for teams?

Growth is the public team plan. It includes 30 brands, multi-brand mode, and VIP support.

Related references

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