Stop copy-pasting between Claude and your social accounts. With Adly MCP, Claude talks directly to your Adly account, generates on-brand creatives, and gets them ready to publish to Meta without leaving your AI assistant.
What does connecting Claude to Instagram and Facebook actually mean? Through Adly MCP, Claude gains live access to your Adly marketing account. You describe a post, campaign, or creative brief in Claude, and Adly handles the design, copy, and brand context behind the scenes. The finished creative follows your real approval workflow inside Adly, and you publish or schedule it to your connected Facebook page and Instagram profile from there. No manual file exports, no prompt-to-Canva-to-Meta relay. The entire chain from idea to Meta-ready asset runs through one connected system, available today on Solo and higher plans.
The connection takes about 10 minutes. Once it is live, every creative job you run from Claude uses your real Adly brands, credits, and publishing pipeline.
Adly MCP is available on Solo, Growth, Pro, and higher plans. Before generating anything in Claude, make sure your Facebook page and Instagram account are connected inside Adly under Settings > Social Accounts. This is the same connection Adly uses for direct publishing and scheduling, so if you already publish from Adly, you are set.
✓ Facebook page + Instagram in one connection stepInside Adly, go to Profile > Adly MCP. Generate your personal API key. This key is what Claude will use to authenticate against the Adly MCP server. Keep it private: it controls your account, brands, and credits.
The MCP endpoint is Adly's own server. You are not connecting to a generic third-party relay. Your brand data stays inside Adly's infrastructure.
Profile > Adly MCP > Generate keyIn Claude Desktop (or any MCP-compatible client), open your MCP configuration and add the Adly MCP server URL with your API key. If you want to understand the full MCP connection pattern before you start, read the guide on how to use MCP to control marketing tools from Claude. It covers the exact config format and common troubleshooting steps.
Once saved, Claude will list the Adly tools in its tool panel. You should see brand search, job creation, status polling, and approval tools appear immediately.
✓ No coding required. Paste key, save config, done.Tell Claude what you need: "Create an Instagram post for my coffee brand promoting the weekend brunch menu. Use a warm, premium tone." Claude will call the Adly MCP tools, select your brand, create the job, poll for the result, and return the design and copy for your approval inside Claude.
Once you approve the design and copy in Claude, the asset lands in your Adly account. Head to Adly to schedule or publish it directly to Instagram and Facebook. You can also scheduling to Meta and Instagram automatically from the Adly calendar once the asset is approved.
✓ Approval is explicit. Nothing posts without your sign-off.Every step in this flow is real and automated. The only manual moments are your approvals, which is exactly how it should be.
Describe the post, campaign, or creative brief in plain language
Claude routes the job to your Adly account via the MCP server
On-brand design and copy created using your brand profile and credits
Review design and copy in Claude. Request edits or approve to proceed
Approved asset goes to Adly. Schedule or publish to Instagram and Facebook
Adly MCP exposes the same job types available in the Adly web app. Here is what is in scope for Instagram and Facebook creative work.
New product drops, seasonal offers, event announcements. Adly applies your brand colors, fonts, and logo automatically so every post looks like you made it in-house.
Spoken UGC-style ads with a real actor library. Brief Claude on the product and tone, and Adly produces a short-form video ready for Instagram Reels or Facebook feed. Learn more about how to create UGC videos and ad creatives from Claude with Adly.
Feed posts, carousels, tips slides, and product sale graphics. The full guide on how to generate on-brand social media designs from Claude walks through every format available.
Send a product photo and Claude will trigger Adly's from-image job: enhanced, styled, and brand-consistent visuals ready for Meta feed or story placement.
Adly generates copy alongside every design job. You review and approve the caption, headline, and CTA text in the same Claude conversation before anything goes live.
Multi-scene animated ads with voiceover and music. Describe the campaign in Claude, Adly builds the video, and you approve each scene before it is finalized for Meta.
Adly MCP requires a Solo ($49/month), Growth ($119/month), Pro, or custom plan. All jobs use the same credits as the Adly web app. Publishing to connected Instagram and Facebook accounts works on all plans that support Meta integration. Start on Solo to unlock MCP access today.
These are actual assets produced through Adly's creative engine, the same engine Claude calls when you use Adly MCP.
This video was generated entirely inside Adly's creative pipeline. When you trigger the same job type from Claude via MCP, the output quality and brand fidelity are identical. Claude just removes the need to open a separate dashboard to start the job.
The approval step still happens: you see the design and copy in Claude before anything is committed. Nothing goes to your Meta accounts without your explicit sign-off.
Once approved, you can post to Meta automatically from the Adly calendar, or choose a specific date and time for each piece of content.
"I described the product in Claude, approved the design two messages later, and it was live on Instagram by the time I finished my coffee. That used to take half a day with my old workflow."
Sarah M., ecommerce brand ownerAnimated video ads are one of the highest-performing formats on both Instagram and Facebook right now. With Adly MCP, you brief Claude on the campaign, Adly builds the multi-scene video with voiceover and music, and you approve it without leaving Claude.
The video lands in your Adly account ready for scheduling. You can queue it alongside static posts in the Adly calendar, or push it live immediately to your connected Meta accounts.
For teams running multiple brands, the Growth plan adds multi-brand mode: one Claude conversation can spin up jobs across different brand profiles, each with its own colors, logo, and tone.
Claude is a brilliant thinking partner. But without a production layer, every creative still needs manual export, brand application, and platform upload. Adly MCP closes that gap.
| Capability | Claude alone | Claude + Adly MCP |
|---|---|---|
| Generate ad copy and captions | ✓ Yes, as text | ✓ Yes, with brand voice and approval |
| Create on-brand visual designs | ✗ No image output | ✓ Full design job with your brand profile |
| Produce UGC or motion video ads | ✗ Not available | ✓ Video jobs via Adly's engine |
| Publish directly to Instagram | ✗ No Meta connection | ✓ Via connected Adly account |
| Publish directly to Facebook | ✗ No Meta connection | ✓ Via connected Adly account |
| Explicit approval before posting | Manual copy-paste process | ✓ Built into the MCP workflow |
| Brand context (colors, logo, tone) | You must include it in every prompt | ✓ Stored in Adly brand profile, applied automatically |
| Schedule posts to Meta calendar | ✗ Not possible | ✓ Schedule from Adly after approval |
Product studio videos. Polished product showcase videos with professional lighting and scene composition. Brief Claude on the product and desired mood, Adly builds the video, you approve before it goes anywhere near your Meta account.
Talking character ads. Animated product or object spokespeople that explain features, announce offers, or drive traffic to your Instagram bio link or Facebook page. High engagement format, especially for product-led brands.
Before and after posts. Transformation content that performs well in beauty, home, fitness, and service categories. One job type in Adly, triggered from a single Claude message.
Tips carousels. Educational multi-slide carousels that build authority and save-worthy engagement on Instagram. Describe the topic in Claude, Adly formats it with your brand style across every slide.
Meta paid campaigns. Once an asset is approved and published, you can launch a paid Meta campaign from inside Adly targeting messages, leads, or reach objectives. The creative you built in Claude becomes the ad.
Connect Adly MCP to Claude today. Generate on-brand creatives, approve them in conversation, and publish to Instagram and Facebook without switching tools.
Start with Adly AI