AdlyReady-made activities
COGS rates and volume units for cafes, restaurants, bakeries, and more.
The project starts with numbers. Customers start with ads
Adly builds the launch identity, first posts, and ads before opening day, so the shop is not ready while the audience is missing.
Prepare your launchHow the study is calculated
-
1
Pick the venture
Cafe, restaurant, laundry, salon, or other. COGS % and unit are filled and editable.
-
2
Enter capex and fixed costs
Fit-out, equipment, licenses, stock, and a cash reserve. Then rent and salaries including yours.
-
3
Set ticket and volume
Average ticket × transactions per day × working days per month.
-
4
Read break-even
The headline: how many units a day cover fixed costs. Then the three scenarios.
What the calculator returns
Daily break-even
In cups, meals, or orders, not a bare percentage.
Three scenarios
Conservative, base, and optimistic revenue with the same costs.
Payback and ROI
Months to recover capex and annual return on startup capital.
Practical warnings
Missing owner salary, and a reserve under three months of fixed costs.
Print to PDF
A document titled as a preliminary financial feasibility study.
When to use it
A cafe feasibility
COGS 30% and cups as the unit. How many cups a day cover rent and payroll?
A restaurant feasibility
Meals at 35%. Check the conservative scenario before signing a lease.
A salon or car wash
Lower COGS; rent and wages dominate. Break-even in clients or cars.
An online store
Higher COGS. Test whether daily orders cover the fixed base.
How to read a financial feasibility study
Ready-made activities
Each preset fills COGS % and a volume unit: cafe 30% and cups, restaurant and bakery 35% and meals or orders, car wash 15% and cars, laundry 20% and orders, salon 15% and clients, retail 65% and tickets, ecommerce 60% and orders, services office and gym 10% and projects or memberships. After you pick one, edit the rate and unit if your reality differs.
What the study calculates
Monthly revenue = average ticket × daily transactions × working days (26 by default). COGS is a percent of revenue. Gross profit = revenue minus COGS. Net = gross minus fixed costs. Payback = startup costs ÷ monthly net when net is positive. Annual ROI = annual net ÷ capex.
Break-even is the headline number
Monthly break-even revenue = fixed costs ÷ (1 - COGS%). Divide by ticket and working days to get how many cups, meals, or orders you need each day just to avoid a loss. If that number is higher than what you see on the street, enthusiasm will not close the gap.
Why three scenarios
Base is what you typed. Conservative cuts revenue 25% and keeps costs. Optimistic lifts it 25%. The rule: if the conservative scenario loses money, you are gambling, not building a business. Openings slip. Seasons disappoint.
Common mistakes
- Working capital under three months of fixed costs.
- Mixing COGS with rent or wages.
- Assuming full capacity from month one.
- Leaving owner salary out of payroll.
- Ignoring seasonality: Ramadan, summer, holidays.
Review payroll later with the end of service calculator, ticket tax with the VAT calculator, and opening identity with the logo generator.
This is a financial calculator, not a market study
It does not size the catchment, the street, or competitors. It only tests whether the numbers you assumed break even. A bank file needs market, site, and detailed cash flows. Use this tool to kill a weak idea early.
When the numbers hold, Adly ad design builds the launch identity and pre-opening posts so the shop is not ready while the audience is missing.
Feasibility calculator FAQs
How do I calculate break-even for a project?
Divide monthly fixed costs by (1 minus the COGS rate). Then divide by average ticket and working days to get the daily volume you need.
How do I run a cafe feasibility?
Choose the cafe preset, enter fit-out, equipment, rent, and salaries, then average cup price and daily cups. Read cups per day at break-even.
Is this enough for a bank or funder?
No. This is a preliminary in-browser financial check. A bank wants market, site, cash flows, and security. Use it to reject an idea early, not to file a loan.
Why three scenarios?
Revenue rarely matches the plan. If conservative (-25%) loses money, the project is a bet that everything goes well.
What belongs in working capital?
Cash to cover months before the shop stabilizes: rent, wages, and stock. Below three months of fixed costs, the calculator warns you.
Should I include the owner salary?
Yes, inside salaries. If you leave it at zero the tool warns you: the profit is then just your unpaid wage.
Do you upload my project numbers?
No. Math, preview, and print run in the browser. Your figures do not leave the device.
Should I assume full capacity from month one?
No. Start with volume you actually see on the street, then read the conservative scenario. Full capacity flatters the study and empties the cash.
More free tools
QR Code Generator
AI Ad Copywriter
Meta Catalog Ads Designer
Instagram Bio Formatter
Instagram Grid Maker
Instagram Carousel Splitter
Instagram Handle Checker
TikTok Username Checker
TikTok Caption Generator
LinkedIn Text Formatter
YouTube Title Checker
YouTube Tag Generator
AI Logo Generator
Menu Maker
AI Ad Hook Analyzer
WhatsApp Link Generator
UTM Link Builder
End of Service Calculator
VAT Calculator
Invoice Generator
Quotation Generator
Meta Ad Character Counter
Social Safe Zone Preview
Color Palette Generator
Image Compressor
Image Converter
Image Resizer
Text on Image
Background Remover
White Background for Product Photos
Image Enhancer
Image Object Remover
Facebook Ad Size Checker
Digital Business Card
MP4 Video Compressor
MP4 to GIF
GIF to MP4
Optimize GIF
GIF Editor
Acapella Extractor
Arabic Text to Speech
Extract Music
AI Article Writer
AI Translator
AI SEO Optimizer
The project starts with numbers. Customers start with ads
Adly builds the launch identity, first posts, and ads before opening day, so the shop is not ready while the audience is missing.
Prepare your launch