Try Adly free

Free tools

UTM link builder for campaign tracking

Add UTM parameters to any base URL and preview the final link instantly. Presets for Facebook, Instagram, TikTok, WhatsApp, email, and Google.

Free · Local in your browser · No signup

Interactive tool

UTM link builder for campaign tracking

Open Adly →
تصميم
تصميم
تصميم
تصميم
تصميم
تصميم
تصميم
تصميم
تصميم
تصميم
تصميم

From tracked links to full campaigns

Create ads, creatives, and publishing in Adly with clearer measurement.

Try Adly free

How to build a UTM link

  1. 1

    Paste the base URL

    The landing page or product page you want to track.

  2. 2

    Fill UTM fields

    Source, medium, campaign, content, and term when needed.

  3. 3

    Copy the URL

    Use it in ads, newsletters, and social posts.

Why Adly's UTM builder?

Live preview

See the final URL with proper encoding.

One-click source presets

Facebook, Instagram, TikTok, WhatsApp, email, Google.

No signup

A fast marketer tool before launch day.

All UTM fields

Source, medium, campaign, content, and term in one place.

One-click copy

Copy the finished URL ready for ads or email.

Runs locally

Your URL is not sent to our servers.

When to use UTM links

Paid ads

Separate platform performance in Analytics.

Email newsletters

Track clicks from each email campaign.

Social links

Compare posts, Stories, and Reels.

What are UTM parameters?

UTM parameters tag a URL so analytics tools know where traffic came from: source, medium, campaign name, and more.

Use consistent naming across campaigns for clean reporting.

UTM FAQs

Is this tool free?

Yes, fully free with no signup.

Does it change the base page?

No. It only appends query parameters.

What is the difference between source and medium?

Source is the platform or channel; medium is the traffic type, such as social or cpc.

Do I need utm_content?

Optional. Useful when comparing two ads in the same campaign.

Does it work if the URL already has ?

Yes. Parameters are appended after existing query strings.

Does it support Google Analytics 4?

Yes. UTM parameters are standard in GA4.

Do you store my URLs?

No. Building runs in your browser.

How should I name campaigns?

Use short, consistent names without spaces, such as spring_sale.

More free tools

QR Code Generator AI Ad Copywriter Instagram Bio Formatter AI Logo Generator AI Ad Hook Analyzer WhatsApp Link Generator Meta Ad Character Counter Social Safe Zone Preview Color Palette Generator Image Compressor Image Converter Image Resizer Background Remover Image Enhancer Image Object Remover Facebook Ad Size Checker Digital Business Card MP4 Video Compressor MP4 to GIF GIF to MP4 Optimize GIF GIF Editor Acapella Extractor Extract Music AI Article Writer AI Translator AI SEO Optimizer

From tracked links to full campaigns

Create ads, creatives, and publishing in Adly with clearer measurement.

Try Adly free